Question Yourself Often
Knowing what you know now, if you could start all over again, how would you change your business model? What's preventing you from doing so today?
You should always be asking yourself tough, open-ended questions.
Every month. Or at a cadence you can commit to consistently.
I found these 7 questions a while back while absorbing thoughts on scaling.
The Great Question: What is the one big thing that, if accomplished, would have the most significant impact on my business and render the need for other seemingly important projects unnecessary?
The Gut-Punch Question: Why are our ideal prospects, the ones who already know about us and our product, NOT buying from us? Is the offer unclear or unappealing? Is it undesirable or uncompetitive? Are we trying to sell it to the wrong person?
The Intensity Question: In what areas of my life can I double my intensity? What about 10X?
The Procrastination Question: What are three things I haven’t started because I’m pursuing perfection? What are a few steps I could take today to get the process started?
The Enemy Question: If I was competing against myself, what chinks in the armor would I exploit? How would I put a massive dent in my own brand?
The Pragmatic Question: Is our strategy not working because the strategy is bad, or is it not working because we are incapable of executing this strategy due to constraints we cannot resolve at this time? What are those unresolvable constraints? What is a strategy we can consistently execute upon today?
The Zero-Base Question: Knowing what I know now, if I could start all over again, what changes would I make to my business model? What is preventing me from making those changes today?
BONUS: If you’re feeling bold, toss your answers in the comments so your fellow readers can be inspired to share as well. I’d love to see your thoughts.